The Health Insurance Portability and Accountability Act of 1996 (HIPAA) was established with the goal of protecting the privacy of medical providers and their patients. The act sets standards for how healthcare organizations must protect patient information, including what kind of security measures must be in place to keep data safe.
HIPAA-approved social media guidelines for businesses
Safeguarding social media: Tips for keeping your personal information protected
It’s no secret that social media is a huge target for hackers. Every day, millions of people share their personal information on Facebook, Twitter, and other social media platforms. This makes it easy for cybercriminals to steal identities and access sensitive data.
Basic web conversion strategies you need to use
Making sure your website is easy to use is crucial to attract prospects and convince them to buy your products or services. Here are five tips that improve user experience, site trustworthiness, and conversion rates. 1. Optimize your website for mobile devices More people are now surfing the web via smartphones and tablets.
Social media guidelines to stay HIPAA-compliant
HIPAA was established to protect the privacy of medical providers and their patients. And while there are no specific guidelines when it comes to social media usage in healthcare, every healthcare organization must implement security protocols that adhere to privacy policies.
Top 5 tips for a successful web conversion
Grabbing people’s attention and converting them to prospective customers is the goal of any professional website. To do that, you need to create a terrific-looking and user-friendly site that encourages visitors to sign up for eBooks, consultations, and other services.
COVID-19 and the cloud: Staying connected while apart
The term “viral” has taken its original meaning, thanks to the novel coronavirus infecting millions and killing thousands of people all over the world. As it rages on, we can see how cloud computing is helping us push through these trying times. Cloud computing helps buoy economies For many people, being forced to stay at […]
Market your business effectively with Twitter
If you understand how Twitter works, it might do wonders for your business. How can you drive traffic and build your brand using Twitter? With all the marketing noise being made on social media, it could be challenging for some businesses to stand out.
Common Facebook marketing mistakes
Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies.
Represent your business properly on social media
Social media accounts for businesses are invaluable tools enterprises use to reach out to their client bases to fully understand their needs and wants. Make sure your social media manager understands the proper way to interact with people online, especially those with bad things to say about the company.
Are you maximizing your social media potential?
Social media as a component of marketing is continuously growing its own significant heartbeat in the industry — so much so that many businesses nowadays make exclusive use of it for their advertising and promotional needs. Having great content on your site is the magnet that attracts visitors.